Plascon injects UGX 800m in “paint & win” promo
Kansai Plascon Uganda has launched the “Paint & Win” Colours of Celebration Edition promotion worth UGX 800,000,000 in total cash prizes. The promotion, now in its tenth (10th) edition, will start on Friday, 1st October 2021 and end Sunday, 12th December 2021.
The Kansai Plascon Managing Director, Mr. Santosh Gumte revealed that the Paint & Win promotion was developed as a platform for the brand to strengthen relations with its customers through various touch points including country-wide trade activations and online engagements. “We appreciate and reward our dealers, customers and painters for their loyalty and continuous support throughout the years. This year we celebrate you – the people who have kept Paint & Win going for ten (10) years. Your commitment to Plascon has led us to numerous successes and milestones such as a record breaking 3.8 million Liters in a single month. This continues to affirm our position as Uganda’s biggest paint company and for that we want to say thank you.”
Mr. Kato Moses, the National Sales Manager, said the “Paint & Win” promotion – which is called Colours of Celebration – because we want our customers to ‘celebrate with us’ and come purchase and win numerous prizes. The 10th Edition being a celebration is going to be slightly different this year we shall offer consumers an opportunity to win cash, as well as a home paint makeover and motorbikes.
Mr. Daniel Kayongo, Kansai Plascon Brand Manager, explained that, “To enter the draw, one is required to buy Plascon paint worth UGX100,000 or more, get a scratch card from the dealer and SMS the code to 7197 and stand a chance to win UGX1,000,000 every day. Plus, daily winners will get a chance to compete for an extra share of a home makeover or motorcycles during the weekly draws – through weekly TV engagements on NBS & Bukedde TV.”
Celebrating 10 years is a great achievement, we want to engage you on what the promotion is all about, how to enter the draw and to also inform you what is at stake. We will have regional activations across Uganda visiting the peripheral towns to engage with our customers.
Every year the promotion has a CSR angle to it, and for 2021we shall donate 45,000,000/= (forty five million shillings) worth of items (face masks, sanitizer, mattresses etc.,) to the Entebbe Grade 1 Hospital who were the first to handle Covid cases in 2019. This way, we hope to spread the cheer and goodwill of the season to the community.
To enter the draw one has to:
- Buy Plascon paint worth 100,000/- or more
- Get a voucher and SMS the code to 7197 and stand a chance to win 1,000,000/- every day
- Instant prizes will include airtime and pens and during the activations, t-shirts, caps, keyrings, drawstring bags and umbrellas.
- Daily winners will get a chance to compete for an extra 3,000,000/-, a motorbike or a home paint makeover through the weekly TV engagements.